Content Growth is world-class SEO Content
The perfect mix of next-generation AI technology to select keywords and strategy, and human expert hand-crafted content. SEO Content you’d actually read, that drives real results.
Content Growth delivers high-performant
SEO Content on a monthly basis.
Winning SEO Content needs:
1. A great keyword
2. Insightful answers
3. Technical SEO
4. Great clickthrough
1, 2, and 3 are in your direct control. Ellipsis’ process optimises getting these right, every time.
We offer a variety of Content Growth packages to ensure the perfect fit for your business’s needs.
Specifically which SEO Content should you be doing, and how much of it? What about existing content, technical SEO, and site structure? We take a deep look into your product, audience, and aims, and pick the optimum path for your campaign.
FALCON AI is our in-house, proprietary software. It tells us if content will succeed, before we create the content.
We built RORY AI to not just identify what competitor content covers, but to inform us on how important any given topic is to the searcher. RORY allows us to craft articles that provide a more useful result for the searcher.
Your content is crafted in-house, by one of our team of Content Writers. Whereas most agencies use freelancers – or worse, unsupervised AI – we care about content quality and do all our writing in-house.
We promote with a mixture of link building, social media promotion, and industry publications. Promotion includes telling Google about your content, so you get a fast ranking for your primary keyword.
SEO is constantly evolving, and so is your content. We monitor for rank improvement opportunities, evolving SERPs, and content decay to get you the marginal gains in rankings that add up to big performance improvements.
We get great results so we can’t wait to share them. We track your content’s SEO performance from publication and provide you with detailed updates in our monthly check-in calls.
We will take every opportunity to improve your outcomes. We are never satisfied with our performance and are always striving to improve. Your project will get better and better over time.
Content Growth is built to offer world class SEO Content to businesses
Expertise
Technology
Process
These pillars bring a strength and reliability to our work: big site, small site; top-of-funnel, bottom-of-funnel; we back ourselves to deliver results every time.
The epitome of our approach to solving problems is FALCON AI. Rather than accept hit-and-miss results, we built a custom in-house Machine Learning product to predict the ranking of content – before we create it.
AI is having a moment, but we’ve long seen the potential: FALCON AI was featured in the New York Times in March 2022. FALCON AI is built in-house, by Ellipsis.
For each keyword we consider, FALCON AI generates different 1000s of possible titles, meta descriptions, headings, etc for the content. It then predicts which one is going to perform best and outputs the wireframe of the content:
FALCON AI is not writing the content for you. In a generative AI world, you need to differentiate your content from what the AI can produce. That’s why we hand-craft content with our expert, in-house team of writers.
We really care about our work, and your performance. We’re deeply serious about being best-in-class, and Content Growth is how we deliver.
Get in touch to find out more and see if we’re a fit for you.
“Ellipsis built an A.I. system that could predict which keyword and title would get his clients’ blog posts the most visibility on Google and other search engines… [results] improved by approximately a third as a result.”
Craig S. Smith
