AI Search Audit.
We query every major AI system with the questions your buyers actually ask. We map where you appear, where competitors appear, and why. You get a dataset, not a PDF.
Ellipsis is the AI SEO agency that turns content into AI recommendations — and recommendations into leads. Strategy and implementation, end to end; AI search since 2021.
Your first call is with Alex or Anna.We check where AI recommends your competitors before we meet. Get in touch!
46%more likely to be recommended
180,450 vendor-recommendation comparisons across 14 B2B clients.
#1 on ChatGPT
38.3% share in 30 days0% -> 25% ChatGPT share
18% AI Overview share2x signups from AI
in 3 months3x more citations
than Amazon and Walmart#1 most-recommended
vs Upwork, Toptal & FiverrWe built our first AI search product on GPT-2 in 2021, two years before ChatGPT. Today, 92% of the content we ship is cited by AI within weeks.
Why this is different from SEO
We know SEO. We did it for years. That experience still matters, but GEO is not simply SEO with a new label.
SEO earns visibility in search results and brings people to a page. AI search can shape the shortlist before anyone clicks: the answer names vendors, compares them, and explains why one might fit. Rankings and traffic alone cannot tell you whether a company is being recommended, how it is described, or which competitors are winning the same answer.
We start with the questions buyers actually ask. We measure which brands are mentioned and recommended, then improve the first-party content and third-party evidence AI systems can use. We repeat the same questions, keep what changes the answers, and connect recommendation gains to leads.
What we actually do
We query every major AI system with the questions your buyers actually ask. We map where you appear, where competitors appear, and why. You get a dataset, not a PDF.
We identify the claims, pages, and sources that make AI systems recognise your company as a credible answer in your category.
We create content designed to be retrieved, cited, and used as evidence when AI systems construct recommendations.
AI recommendations shift constantly. We track citation, recommendation share, and the commercial outcomes that follow.
FALCON is our proprietary system. V1 was built on GPT-2 in 2021, when "using AI for marketing" meant chatbots and almost no one was thinking about search.
FALCON predicts content performance before publication by analysing how AI systems process and weight different signals. We've run 50,000+ queries through it. The model improves with every client engagement. Four years of compounding data — not something a competitor can spin up in six months.
Buyers are asking AI who to choose. If a competitor is recommended and you are absent, the opportunity never reaches your site. Ellipsis changes that — and measures the result in recommendations, enquiries and pipeline.
Talk to a strategist about your AI search opportunity.