SEO is Changing. Get Ahead with a Bespoke SEO Audit.

At Ellipsis, we combine deep expertise, smart use of AI, and a dedicated team to deliver exceptional results.

Our comprehensive SEO Audit gives you a full picture of your SEO potential, and then specifically what’s required to get you there.

Why Choose Our SEO Audit?

No more trying this out and doing it the hard way:–

Without Ellipsis, it’s trial and error

We’ll help you make the right decisions: we know what works, and we’ll let you take the shortcut:

With Ellipsis, take the shortcut

We’ll cover the bases for you:

Holistic Approach: Our SEO audit covers every aspect of your website’s performance, from technical SEO to content strategy and competitive analysis. We provide a detailed, prioritized roadmap to enhance your SEO effectiveness and drive growth.

Expert-Led Analysis: Led by James Baldacchino, our Head of SEO & Strategy, and supported by our skilled team, our audit combines cutting-edge tools like FALCON AI with human expertise to deliver precise and effective recommendations.

Proven Technology and Success: Our proprietary FALCON AI technology uses advanced Machine Learning to identify the most effective keywords, optimizing your content strategy for maximum impact. Featured in the New York Times in March 2022, FALCON AI has consistently delivered measurable results, driving significant growth for our clients.

Our SEO Audit Process

1. Full Technical SEO Analysis: We perform a thorough technical audit of your website to uncover any underlying issues that could be affecting your SEO performance. This includes:

  • Site architecture and crawlability
  • Page speed and load times
  • Mobile usability
  • Indexing issues and errors
  • On-page elements (meta tags, headings, alt text)
  • Structured data and schema markup

2. Competitive and Industry Analysis: Understanding your competition is crucial. We analyze data from Google Search Console, Ahrefs, and Semrush to determine if your traffic decline is an isolated issue or part of a larger industry trend. This helps us identify:

  • Competitor SEO strategies and performance
  • Seasonal or structural changes in search volume
  • Industry trends and new opportunities

3. Content Performance and Strategy: We evaluate the performance of all your pages, including product and blog content, to identify patterns and opportunities. By mapping traffic changes against rankings and search volumes, we determine:

  • Topics and pages with declining or increasing interest
  • Content gaps and new opportunities
  • Strategic content updates to improve rankings

4. Forward-Looking SEO Strategy: Based on our findings, we develop a forward-looking SEO strategy tailored to your business. This includes:

  • Recommendations to enhance existing content
  • New content opportunities identified using FALCON AI
  • Strategic actions to capitalize on market trends
  • A clear action plan to drive growth


Key Findings Summary: A concise slide deck summarizing key findings, action points, and a prioritized checklist for immediate implementation.

Full SEO Audit Report: A detailed PDF report outlining all findings and recommendations for in-depth reference.

Supportive Data Spreadsheets: Accompanying spreadsheets with all relevant data to facilitate the implementation of changes.

Follow-Up Consultation: A 60-90 minute call to explain the findings and recommendations, answer any questions, and guide you through the next steps.

What do previous clients say?


Here’s Tina Kesova, formerly at Codeable. Tina needed clarity and execution on a winning SEO Content strategy. We delivered this and then moved to implement with Content Growth:

We knew SEO was an opportunity for us and we had an initial idea of how to approach it, but we didn’t need have the expertise in-house. Ellipsis helped us validate our approach, and then create a strategy for both technical and non-technical SEO Content.

The SEO Content strategy brought clarity on how to best maximise SEO and content to drive sales. After working with Ellipsis on the strategy, we’re now working with them on implementation to create SEO-optimised content for our site.

I’d highly recommend Ellipsis!

Tina Kesova – Head of Marketing, Codeable

After booking a Marketing Audit and Strategy, I now see how to create value with our content, and how to convert that into sales of our products. I understand which channels I should focus on, and look forward to focussing on them together! Any WordPress software based business should speak to Ellipsis.


We worked with Josh and the team at Sellerdeck to help them understand how to launch their new product, and then make it happen:

In 2022, we launched a new product. We started working with Ellipsis ahead of launch, to understand our position and route to market.

Ellipsis helped us with both Strategy and execution, through Content Growth: we’ve grown our organic rankings with relevant keywords, and opened conversations with key players in the community. Ellipsis helped us better understand how our product fits within the market, and all the factors that contribute to a successful sales funnel.

The team at Ellipsis has something to offer any business, whether starting up or established. They supported us from strategy to execution and all the intangibles in between.

– Josh Barling • CEO, Sellerdeck / Acsell

🗣 What ROI can I expect?

You can get excellent ROI from working with us. Clients that apply our recommendations typically get positive ROI within 3 months.

For many of our clients, the Audit is the starting point for unlocking game-changing growth. We’d be very happy to discuss what the opportunity is for your business: book a call to discuss in detail!

🗣 Alrighty, I’m ready to go ahead! How do I proceed?

🎉 Great decision! We can’t wait to get stuck into the weeds of your product and identify winning marketing strategies for you.

The next steps are easy: if you’d like to have a chat with us about the audit, get in touch and we can arrange a time to talk. We can also confirm our next available date for you. Or, if you’re ready to go ahead, let us know, and you can book your slot right away!

We offer a “Pro” Audit at $3000 one-off, covering:
📈 Actionable recommendations to improve your copy, pricing, and conversion rate
🔎 Includes SEO Content research, including analysis of your site, the opportunity, competitors, and specific steps to create winning content
🚀 Detailed options for 3-4 extra marketing channels to work on, and detailed notes on which ones to avoid
🔥 List of 10x revenue keywords to target – with titles for blog content checked and powered by our FALCON AI
🎯 Suitable for WordPress businesses with over $10k/month in sales, or multiple products under one brand
✅ Checklist of next steps for you to implement
🗣 Follow-up call to discuss the document
👏 Gives you the marketing strategy you need to meet your goals in the next 12 months
💯 Option to work with Ellipsis on implementation


P.S. If you have any questions, then let Tina know and we can answer those too: if you don’t have her email already. Thanks for reading!

Picture of Alex Denning

Alex Denning

Alex Denning is the Founder and Managing Director of Ellipsis®, a world-class SEO Content agency. Alex is the inventor of FALCON AI®, the next-generation AI SEO platform that helps you predict how your content will perform – before you create it. Alex is an international speaker and publishes regularly on the future of SEO. @AlexDenning on Twitter