The New York Times reports Ellipsis improved client results with AI before ChatGPT
The March 2022 feature reported that Ellipsis improved client results with AI. It appeared 260 days before ChatGPT launched.
What did The New York Times report about Ellipsis?
The New York Times reported that Ellipsis used AI to improve client results by approximately one third. Craig S. Smith’s feature examined how companies were putting AI into practical use.
“[Ellipsis’s] results for clients improved by approximately a third as a result of leveraging the A.I.”
Craig S. Smith, The New York Times
The timing matters. Ellipsis built its first AI search product on GPT-2 in 2021. The Times reported the effect on client results nine months before ChatGPT made generative AI mainstream.
How early was Ellipsis working on AI search?
Ellipsis built its first AI search product on GPT-2 in 2021. The New York Times documented the results 260 days before ChatGPT launched. Ellipsis has not simply rebadged SEO as GEO.